Marketing Management When advertising techniques are applied in a manner that is practical, business discipline is known as marketing management. The activities and resources of a company are related to actions, a major effort in this discipline. Those responsible for customer demand, timing and impact of the plane is a manager. This person has no defined role as the size of a company within the industry and the corporate culture can change the tasks in this role. One of these roles can be used as general manager for the product assigned to him. Marketing management of a wide range of things about the size of the company. The basic idea of this type of control will promote the resources and activities to build relationships with customers that are created for the company. As reference, Kotler and Keller have a definition for the provision of services and products to customers wraps. This makes these types of marketing campaigns because every single aspect of a company need to bring customers in. Everything about a company must be incorporated to influence customers to participate in the purchase of services, businesses and products . Production of customers and seek new and creative ways to make customers to have the primary function of management, and these two functions have been particularly well to ensure that business continues to grow. To continue to grow with successful action, costs must be outside of these core functions to save money and be held at the same time effectively with the resources necessary to expand the company’s profitability and to be taken into consideration. The share of a company that is always creativity and originality is the marketing management of the organization. It keeps the company fresh and alive. It is important to the general perception that marketing is to be aware of companies outside of your company. Although we have discussed the creativity of marketing management, environment and focus on production and innovation for customers, there is a much more rigid, which is marketing management, and this has been very controversial to executives. Many advertising campaigns only training pamphlets and brochures, a department that would control much of the rock boat. Mesh as the old ideas and new ideas for the car to create a much broader application of these strategies, while disrespecting the traditional touch that is so often campaigns.